ACTION! Public Relations

ACTION! Media, Marketing & Management is a forward-thinking Austin, TX-based boutique music promotions, consulting and artist management company that specializes in progressive artist development, multi-media awareness campaigns and focused artist management services. Our specialized services include: Media Relations Social Media Artist Development Tour Marketing Online Publicity and Digital Marketing Branding & Image Building Strategic Counseling & Consultation Tour Press & Tour Promotions Music video promotion Event Planning, Production & Promotion With over 25 years of combined music industry experience, ACTION! Public Relations is spearheaded by artist development veterans Carl Schultz and Veronica Vallado. Schultz, who previously oversaw all aspects of Marketing, Publicity and Media for the independent label Relapse Records, is known for his tidal wave media campaigns for artists such as MASTODON (on the band’s career-defining “Remission” and “Leviathan” LPs), HIGH ON FIRE, THE DILLINGER ESCAPE PLAN, NEUROSIS and many more. Vallado worked with high-level artists such as SLIPKNOT, KILLSWITCH ENGAGE, JERRY CANTRELL and DRESDEN DOLLS as Manager of Tour Marketing at Roadrunner Records. Our past and present roster of clients include such critically acclaimed artists as HIGH ON FIRE, THE SWORD, PRIESTESS, WITCHCRAFT, CHILDREN OF BODOM, IN FLAMES, SATYRICON, and many more in addition to Austin’s coolest music festival FUN FUN FUN FEST and iconic pro-skater MIKE V.