b feronia - marketing | social enterprising

b feronia is the privately owned company of Baukje Kleinbekman. With over twentyfive years of experience in a diversity of marketing disciplines and industries I can help your organisation with developing business models to create long term impact. My specialities, ready to collaborate with yours are: - Analysing and simplifying current business strategy and help align activities; - Developing marketing & business strategy; - (Re)new product, concept, service or partnership to accelerate business impact; - Creating strategic activity plans; - Capacity development of non-marketing executives. My knowledge of production techniques, processes and logistics combined with an engineering mindset and my instinct for what can work (and what will be the weakest link) enables me to translate your organisations abstract thoughts and ideas and connect those to (future) needs. I enjoy simplifying complex matters, experimenting and creating new varieties. Industries that I prefer working in are: Food security; agricultural, dairy. International social enterprising both trade and development. Marketing education for (aspirational) entrepreneurs. Feel free to contact me on baukje@bferonia.nl so we can discuss your goals and decide how we would like to work together.