Cherry Melon

Hello! You've found Cherry Melon, South Africa’s trusted maternity and breastfeeding wear brand. As actual real-life moms ourselves, we understand that while growing life is a soul-stirring blessing, it can also be super uncomfortable. This is why we have developed a whole line of effortless, everyday clothes to support her sacred vessel from pregnancy, through to post-partum, breastfeeding, and way beyond. Whether she’s snoozing, sweating, lounging, lunching (and everything in-between) our stylish easy-to-wear apparel solutions are specially designed for moms by moms to fit, flatter and support her through all stages of pregnancy and motherhood. Founded in Cape Town in 2005 by Tiggy Potgieter, the Cherry Melon family works as a team to create effortless garments from the best quality fabrics available. All of this is dreamed into being right here in sunny SA by mostly local, female-owned manufacturers. So, when you buy Cherry Melon, you also know that you are supporting craftswomen with families of their own. Grow gorgeous in Cherry Melon.