HUG AG

The Swiss bakery – with tradition going back to 1877. The company history of HUG started over 140 years ago in a bakery in Lucerne. Josef Hug-Meyer laid the foundation stone for success in 1877, with the discovery of the zwieback or rusk. Since then countless other biscuits such as Läckerli, Willisauer-Ringli, DAR-VIDA Crackers, biscuits for restaurants and hospitality, frozen snacks and Bricelets have been added, partly by company take-overs. The takeover of Wernli AG from Trimbach in 2008 enabled optimum expansion of the range to include biscuits containing chocolate. Choco Petit Beurre, Japonais and Jura Wafers were invented at Wernli. HUG AG is a Swiss family company through and through: with its three locations Malters, Willisau and Trimbach it is at home in the heart of Switzerland and is now managed in the fourth generation by Andreas and Werner Hug. The recipe for the quality and good taste of our products is in the hands of the people who work with them. True to our motto: Sincere, entrepreneurial and conscientious.

,
Founded in 1877
51-200 employees

The Swiss bakery – with tradition going back to 1877. The company history of HUG started over 140 years ago in a bakery in Lucerne. Josef Hug-Meyer laid the foundation stone for success in 1877, with the discovery of the zwieback or rusk. Since then countless other biscuits such as Läckerli, Willisauer-Ringli, DAR-VIDA Crackers, biscuits for restaurants and hospitality, frozen snacks and Bricelets have been added, partly by company take-overs. The takeover of Wernli AG from Trimbach in 2008 enabled optimum expansion of the range to include biscuits containing chocolate. Choco Petit Beurre, Japonais and Jura Wafers were invented at Wernli. HUG AG is a Swiss family company through and through: with its three locations Malters, Willisau and Trimbach it is at home in the heart of Switzerland and is now managed in the fourth generation by Andreas and Werner Hug. The recipe for the quality and good taste of our products is in the hands of the people who work with them. True to our motto: Sincere, entrepreneurial and conscientious.

Company Information

Industry
Company Type
Public Company
Founded
1877
Employee Range
51-200
Revenue Range
Not available

Location

Address
Neumühlestrasse 4 Malters/Luzern
City
Region
Postal Code
CH-6102
Country

Web Presence

Ready to automate your outreach?

Get unlimited access to our company database — complete with detailed profiles, funding info, and tech stacks — and start sending personalized emails with AI-powered follow-ups.

Frequently Asked Questions