Intrinsic Enterprises Pty Ltd

Intrinsic is a leading creator of inspirational stationery, cards and giftware in Australia. For 25 years, the South Australian team has been designing products in a rainbow of rich colour, lush patterns and soulful spirit. All items are adorned with inspirational messages written by co-founder Adèle Basheer, to spark inspiration and infuse your soul with positivity. 
Intrinsic is the love child of founders Adèle and Jamie Basheer, who began the business as a team of two in 1996. In search of a more meaningful approach to life and business, the soulmates sat down at their weathered kitchen table with $30 worth of recycled cardboard, a handful of quotes and a simple vision; to make a positive difference in the world. Since then, it’s been one big-hearted journey to create a much loved and successful brand with a strong, loyal following of fans who deeply connect with the meaning behind each piece. Here at Intrinsic, we love nothing more than to create beautiful products making you glow from the inside out. From our light-filled laneway studio in the heart of Adelaide, our team of creatives dream up the inspiring products and vibrant designs. Each piece carries Adèle’s meaningful quotes set inside Intrinsic's signature look frame, all aimed at bringing hope, happiness and inspiration to the world. Intrinsic's range has expanded from greeting cards to include stationery, journals, diaries, planners, travel accessories, clutches, purses, candles, essential oils, quote books and now homewares - all designed to bring light to your life. Stocked in stores across Australia, New Zealand and Singapore, Intrinsic is always on the look out for new retailers looking to add a touch of colour and inspiration to their stores. Whether you're celebrating life’s special occasions, travelling the globe, keeping track of your daily magic moments, or bringing your own dreams to life, Intrinsic is humbled to be part of your world. Sending you love, light and magic…