Founded in 2010, SMG Insight is the sports, sponsorship and entertainment research company in partnership with YouGov, the pioneering online market research company. Our strapline 'Insight Beyond Data' sums up our approach: We believe in the strategic thinking that is enabled by the data. Were committed to delivering more than just the numbers; we strive for solutions. We work with the key stakeholders in the business of sport, sponsorship and entertainment to unlock meaningful, actionable insights. Our business is streamlined into three channels: Media Services, Consumer Insights and Consultancy. MEDIA SERVICES: Our industry experts and analysts are empowered with state-of-the-art monitoring tools and valuation methodologies. This intelligence is secured in our powerful client interface portal, which provides you with actionable insight at your fingertips. CONSUMER INSIGHT: Our strategic alliance with YouGov means we have an engaged panel of 5 million ID tagged adults across 38 countries. A global picture of how consumers and brands interact through sport. Fast answers, segmented as you need. CONSULTANCY: Integrating media and consumer, our senior team of experts offer bespoke solutions to a wide range of strategic challenges. Clear evidence to help you make critical decisions. SMG Insight is the Official Research Partner of the BT Sport Industry Awards and Official Category Partner for Best International Marketing Campaign.
Founded in 2010, SMG Insight is the sports, sponsorship and entertainment research company in partnership with YouGov, the pioneering online market research company. Our strapline 'Insight Beyond Data' sums up our approach: We believe in the strategic thinking that is enabled by the data. Were committed to delivering more than just the numbers; we strive for solutions. We work with the key stakeholders in the business of sport, sponsorship and entertainment to unlock meaningful, actionable insights. Our business is streamlined into three channels: Media Services, Consumer Insights and Consultancy. MEDIA SERVICES: Our industry experts and analysts are empowered with state-of-the-art monitoring tools and valuation methodologies. This intelligence is secured in our powerful client interface portal, which provides you with actionable insight at your fingertips. CONSUMER INSIGHT: Our strategic alliance with YouGov means we have an engaged panel of 5 million ID tagged adults across 38 countries. A global picture of how consumers and brands interact through sport. Fast answers, segmented as you need. CONSULTANCY: Integrating media and consumer, our senior team of experts offer bespoke solutions to a wide range of strategic challenges. Clear evidence to help you make critical decisions. SMG Insight is the Official Research Partner of the BT Sport Industry Awards and Official Category Partner for Best International Marketing Campaign.
Company Information
- Industry
- Sports
- Company Type
- Privately Held
- Founded
- unknown
- Employee Range
- 11-50
- Revenue Range
- Not available
Location
- Address
- 50 Featherstone Street London
- City
- Region
- Postal Code
- EC1Y8RT
- Country