ZTAG

ZTAG aims to get kids off their couches, off their screens, and onto the playground with a live-action game that emphasizes physical exercise, strategy, and teamwork. We do this by bringing elements of online video games into the physical world. ZTAG started as a fun trade show digital scavenger hunt to promote Gantom Lighting & Controls in 2016. Surprisingly, we witnessed extraordinary positive behavior change in the players through gamification. We got couch-potatoes to run and shy people to actively start conversations! From this experience, we realized there was an opportunity to make a big difference. After 2 years of R&D and incubation through Gantom, we are now an independent startup and are looking to turn this small side-project into a scalable business seeking to improve the lives of our youth.